We give bespoke one or two day web writing workshops for writers, editors and web staff who need to understand how to prepare effective content for their websites or intranets. Inhouse courses start at £1250 + VAT*.
Most of our training involves bespoke one or two day web writing workshops. They incorporate screen grabs from your website or intranet, and we create written exercises based on your own material. We also include an element of consultancy to help you optimise your website.
We prefer to field two tutors for each course. This offers regular changes in presentation style and allows double the one-to-one support in the practicals.
In the past few months the core course material - exercises, manuals and screen presentations - have been totally revamped, updated and restructured.
'The trainers were both superb and I particularly like the way they supported their teaching with solid research findings.'
Our clients benefit from the very latest research from around the world. We show websites that have been transformed through the introduction of good web writing practice, and introduce some intriguing new ideas.
presentation, discussion and practical exercises
Using an engaging and interactive approach you will:
- Discuss the differences between web and print
- Consider what needs to be communicated and discuss your target readers
- Appreciate why page layout and hyperlinking are an essential part of the effective writing process
- Receive useful guidelines on styling text and integrating graphics on your web pages
- Consider how you will stimulate reader feedback and interaction
- Discuss the issue of downloadable material and adapting material from print
quality control standards
- We look at the importance of setting up and maintaining web communication standards
- We aim to motivate and encourage teamwork
- Create a written style that becomes a recognisable voice for your organisation
- We provide you with the basis of what will become your own checklist of professional guidelines
As we regularly run courses in London and because we now offer an online elearning course, new joiners who might miss your inhouse course will be able to receive matched training in future.
Just send us an email or give us a call and will be happy to draw up a detailed course structure and give you a precise quote for your tailored course.
Optional modules
Check out other modules we can include, such as use and design of pdfs and department-specific courses. Check out some other modules we can offer.
We also now sell course licences so that larger organisations can save money and preparation time when they roll out a web writing course internally.
Public courses
If you want to attend a course yourself
check out our public course dates.