Designers need to understand how to attract readers to web page text. Here are some tips on how to achieve this.
Writing For The Web
Web design articles
Good web design is important for corporate branding and can make a significant contribution to effective web communication. It's important to strike a balance between communicating well and avoiding distracting the reader.
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How to attract readers to your text
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Design versus content
It can be very dispiriting when web professionals realise that many fundamental issues are not being catered for on their websites.
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Coffee break confessionals
Unlike completed printing, live web pages must always be considered as ‘work in progress’.
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When an image can replace a million words
Visualisation techniques offer new ways to convey complex information onto a web single screen.
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The technogeek's contribution
Many people love some of the newer Web 2.0 ideas - but should they be introduced to our corporate websites and intranets?
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Employing a web consultant
Web production is so complex that many companies employ outside consultants to ensure that their web publication is managed effectively.
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Web knowledge gap results in serious business loss
Websites can fail on a wide range of factors - this article considers some of the more important issues.
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We train web teams to write content for intranets and websites. The motivational training improves communication standards and stimulates better audience response.
Review
Some interesting and amusing stories from 10 years of web training.
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