Writing for the web was set up over nine years ago by Malcolm Davison who had been working in corporate communications at a senior level. The company is now the UK's market leader in web writing training.
Malcolm Davison found that large organisations were having difficulty in communicating effectively on screen, resulting in:
- poor internal communications due to badly conceived and written intranet content
- loss of business through inadequate website communication
- failure to understand usability issues
This prompted him to carry out research into human computer interface, linguistics and web design.
By drawing on work carried out at universities, specialist web companies and individuals around the world he has created practical guidelines and checklists for web writers.
The courses
Our inhouse web writing training courses are fun and packed with useful and up-to-the-minute tips and ideas. We consider intranet, website and email newsletter content writing - or just one of these.
We aim to motivate web publication teams, improve communication standards and stimulate better audience response.
Check out our inhouse course content. We also run public training courses.
Since the start, staff from more than 400 organisations from 20 countries have attended our web writing courses in the UK or at locations abroad.
Who have we trained?
Since the start, staff from more than 400 organisations from 20 countries have attended our web writing courses in the UK or at locations abroad. This includes 14 out of the UK's top 18 companies.
Staff from most leading UK Government departments and financial organisations have either been on one of our public courses or received tailored inhouse training.
To name a few - we have trained staff at the European Commission in Brussels, the UN in Geneva, Communities and Local Government, the Scottish Government and the Welsh Assembly Government.
Check out who we have worked for in your industry / business / organisation sector.
We are right up to date
Our clients are constantly feeding back their experiences, thoughts and ideas on web writing, accessibility and usability. Not only are we in tune with the state-of-the-art web 2.0 technologies but we are introducing ideas of our own.
Course delegates often ask us to provide web consultancy and we are happy to oblige when we can.
We are invited to judge web entries for international corporate communications competitions and provide critiques on entrants' websites. Many are FTSE 100 companies, so we have to know what we are talking about!
For further information either email info@rightwords.co.uk or ideally give us a call on +44 (0)1444 254780 or +44 (0)1225 463924.